(This paper had been presented at The 36th Federation of ASEAN Economic Associations (FAEA) Conference, Kuala Lumpur – Malaysia, 24 – 25 November 2011)
One of impact of the global financial crisis in Indonesia is the high number of unemployment. There is no other way to make unemployment to get a job, unless they become entrepreneur. Refer to the availability of unlimited real-time access to information as one of the characteristics of globalization and huge potential of human resource, open opportunities for Indonesia to become a producer of professional manpower in the field of Information and Communications Technology, especially the content business. Therefore it can also emerge new entrepreneurs in the content business, which known as digitalpreneur.
This paper provides a descriptive research with objectives to describe the situation of Indonesia digitalpreneur nowadays as a new promising entrepreneurship field. The description uses three approaches, the development of Indonesia digitalpreneur, digitalpreneur as a part of creative industry sector and digitalpreneur as Micro, Small, and Medium Enterprises.
Considering the various potentials, Indonesia is expected not only as user of the internet but also as internet-based business player. Business content with creative and dynamic young people as the driver is expected to become Indonesia’s new economic pillar.
Keywords: Digitalpreneur, content business, economic pillar